American Crew is the leader in Men’s grooming – offering a professional line of products. With a passionate commitment to men’s grooming, our purpose is to bring men’s into the salons, provide them a great experience in cutting and styling, and offer products that affirm grooming excellence.
For generations fathers and sons have visited neighborhood barbershops not only not only for the distinctly male haircuts and shaves, but also for the casual atmosphere in which they were able to relax and discuss the day’s sports events and political topics. Many of this cultural icons have disappeared and have been replaced by trendy salons catering primarely to women.
But times have changes and men are back…
American Crew fully recognizes and appreciates the growing number of men that are concerned with their appearance and wanting to look their very best. This growing number of image-conscious men lives within all age groups and backgrounds, from Generations-Xers wanting to expresstheir individuality to baby Boomers trying to retair their youthful appearance.